Inspire Aesthetics

CHALLENGE

Beyond Reporting: A Practice That Needed Actionable Intelligence

Scaling a practice with both a surgical arm and a medspa arm is harder than scaling either alone. The surgical side runs on a case-based model: revenue depends on consult-to-surgery conversion, case value, and what’s on the schedule. The medspa side runs on a recurring model: it depends on lead volume, conversion rates, and consistent service line budget delivery. For Inspire, both models ran simultaneously across multiple locations, with the teams running them working from different systems and no shared source of truth.

With data scattered across systems, questions that drive business decisions were difficult to answer:

1. Which campaigns drove surgical consults versus medspa inquiries, and what was the true cost to acquire each?
2. Where were leads converting across locations, and where were they quietly dropping off?
3. Which service lines were on track to hit revenue targets, and which were drifting?
4. What was on the surgical schedule for the next 30 days, and was it enough based on past behavior?

And beyond unification and visibility, leadership needed a solution that could analyze the data, answer questions about what was drifting, and turn “what happened” into “what now.”

SOLUTION

Operational Efficiency at Scale, Powered by AI

CorralData is the data and AI platform Inspire needed. Data from Nextech, Liine, AesthetixCRM, Google Ads, and the rest of their stack flows into one HIPAA-compliant, governed warehouse that serves as a single source of truth across the organization. AI turns their once-fragmented data into live reporting that provides visibility into every location and service line. From there, CorralData’s AI agents work with business users to provide insights and recommendations. The result is intelligence Inspire uses to optimize operations, improve performance, and grow their business.

Benefit #1: AI-Powered Visibility Across Every Location and Service Line

Every team at Inspire now leverages reporting and AI agents  purpose-built for a multi-location surgical and medspa group.

1. Marketing Attribution ties Google Ads spend, Liine call data, and AesthetixCRM patient records to one attribution story, with Patient-Attributed ROAS tracked on a standard and 90-day lookback, plus cohorted ROAS maturation showing which campaigns are paying off long-term rather than just at last click. The marketing team can see which channels are driving kept-appointments per service line, then direct marketing dollars to what’s actually driving procedures and cut spend on what isn’t.
2. Practice Scorecards track qualified leads, consult volume, conversion rates, and case counts for surgical and non-surgical service lines, benchmarked against budget and prior period by location. Leadership sees how every location and service line is performing in real time, then intervenes and reallocates resources before performance gaps show up at month-end.
3. Operational reporting cover the rest: the PM Dashboards track missed calls, lead mix, and provider PTO; the Schedule Outlook tracks dollars on the surgical schedule at T-1 and T-30; and finance reporting tracks revenue against budget across all five service lines (Surgery, Hair, Injectables, Aesthetics, and Retail). Operations and finance get a live read on where revenue is at risk and where capacity is open, so the team can fill capacity before it goes empty, recover revenue before it’s lost, and close budget variance before month-end.

CorralData’s AI agents build and modify dashboards on demand, with every view HIPAA-compliant, role-aware, and continuously refreshed from the unified data layer underneath. And for questions that don’t have a dashboard yet, the team asks AskCorral directly: a marketer asking “What is our LTV:CAC and how should I improve it?” gets a deep analysis with recommendations on how to improve it.

Benefit #2: Action Items, Not Just Answers

AskCorral pairs every question with a clear next step grounded in Inspire’s data and informed by patterns from the broader CorralData network of healthcare practices. When ad spend is underperforming, it tells you to reallocate it. When a service line drifts against budget, it recommends where to intervene first. When surgical capacity opens up at T-30, it surfaces which leads are ready to book before the gap costs revenue. And CorralData is increasingly extending into the tools that run the business, pushing budget shifts into Google Ads, triggering re-engagement through email and SMS, and acting on its own recommendations under approval rules, HIPAA controls, and audit trails.

RESULT

What Happens When the Data Finally Catches Up to the Business

Inspire now operates with a unified view of performance that spans every location, every service line, and every stage of the patient journey, from first inquiry to completed surgery or medspa treatment. AI-powered visibility, insights, and action items are built on unified data, driving the operational efficiency that lets the team focus on the right things at the right time.

The business results reflect it. Since connecting their data stack with CorralData, Inspire has grown monthly revenue consistently, with 2026 YTD marking their strongest revenue period on record. The shift isn’t just in what Inspire can see. It’s in how they run the business. CorralData helps Inspire manage 8 practice entities, 11 facilities, and 53 service categories. For a practice built to scale, that’s not a reporting upgrade. That’s a new operating model.